When and how did you become part of the company?
Since May 2007, as Financial Manager of the Conesa Alcaraz Family Group of Companies, including Primafrio.
In your opinion, what qualities would you highlight about the company, and what do you think are the values that best define us?
As qualities, commitment, speed and seriousness with all our customers.
Values, above all the Family DNA of the Heart of the company, never forgetting their origins and always with humility, and that says it all, because these values are transmitted to all of us who make up this company.
What do you think is our main strength?
For me, there is no doubt about the speed of decision making. This is the positive thing about a company like ours with such family roots. There is no need for a Board of Directors meeting to make decisions. Problems are addressed by trying to find immediate solutions to each one of them, without any delay whatsoever. This is essential for our operations. And this is possible, thanks to the fact that the access to the person or persons who have to make decisions is total from Monday to Sunday 24 hours a day.
After 60 years: what are you most proud of?
They have been 16 very intense and demanding years, but also personally and professionally very rewarding, having been able to resolve each of the situations that have arisen during this time thanks also to the trust placed in us.
Do you have any remarkable experiences or moments that you remember in a special way?
I especially remember the conversations with Mr. José and Mrs. Josefina about their beginnings in the first truck, both of them getting on and making trips at dawn. Today, it is simply impressive what has been achieved in these 60 years.
